Upskilling in the Age of COVID-19
Are you one of the many Australians currently undertaking social distancing measures? Have you already smashed through your Netflix queue, and find yourself going a little bit stir crazy? Many ...
How to Use Upskilling for a Career Change
A career change is an exciting, yet daunting, prospect. If you’re looking to take go down a completely different career path, you’ll have to develop new skills and “level up” ...
Education Marketing Articles Written for Candlefox
Candlefox is a multinational education marketing agency servicing education providers. In addition to feature articles for Candlefox’s own website, I have written blog posts and content pillars for their clients ...
How to Make the Risk of Starting Your Own Business Worth It
The allure of starting your own business is not hard to understand. From being your own boss to working exclusively on your passions, starting a small business is an attractive ...
How to Beat Social Isolation in the Workplace
In today’s hyperconnected world, social isolation has, quite ironically, been on the rise. Social isolation can be seen in many aspects of our lives, with the workplace being one particular ...
What Makes a Powerful Brand Story?
Every brand has a story, and customers flock to brands who have an authentic and powerful story. So how can you create a successful brand story that will help you connect with ...
How to Drive Hyper Engagement Among Fans
In today’s oversaturated digital media space, engagement is hard to come by. With everyone begging for likes and follows, it can be hard to develop a committed fan base and ...
Digital Marketing Blog Posts Written for Digital Squad
Digital marketing insights written for a multinational SEO agency, demonstrating a thorough understanding of the digital marketing space and blog writing best practices.
The Art of Writing Compelling Meta Descriptions
SEO is all about the details. From the loading speed to the bounce rate, every little touch must be considered to improve your site’s search engine ranking. One detail that must not ...
The Top Personalisation Techniques You Need for Lead Generation and Nurturing
Today’s customers are more discerning than ever, being able to see right through conventional marketing tactics. A one-size-fits-all mentality will no longer work for lead generation and nurturing, with customers ...