There comes a time in the expansion of every business that some outside help is needed to advance the overall marketing strategy. A copywriter can step in to craft engaging social media copy, drive thought leadership through blog posts or accelerate sales with snappy product copy. Don’t leave your copywriting as an afterthought – instead, look out for these traits as you search for the copywriter your business needs.

A New Approach to Your 2019 New Year’s Resolutions

New Year’s Resolutions: You either love them or hate them. Some of us don’t believe in setting goals at the advent of a new calendar year because ‘time is just a social construct’, while others set lofty resolutions that they fail to achieve time and time again even if they’re ‘SMART’ goals. If you’ve found yourself frustrated by New Year’s Resolutions year in, year out, try focusing on smaller habits that will slowly drive you towards your overall goals. Monthly Habits & Challenges > Yearly…Continue Reading “A New Approach to Your 2019 New Year’s Resolutions”

Towards the end of the year, it can be tempting to write off any goals from earlier in the year that we haven’t yet achieved. Didn’t develop washboard abs by February and get a promotion in April? Well, we sigh, there’s always next year. However, we all know it’s silly to wait around til January 1st to work on our goals. Even though there’s “only” two months left in the year, you can still make a solid sprint towards the finish line. Here are some…Continue Reading “How to End the Year Strong: Kicking Goals and Prepping for 2019”